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MDMLG NewsVolume 26 Number 2
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Beth Salzwedel, Editor Table of ContentsCollection Development Collection Development is alive & well.What a treat to hear Dorothy Hill speak at the September meeting and to actually meet the person we’ve all come to know through her work. As a follow-up to her presentation, below you’ll find a short list of recent articles about collection development, in the health sciences as well as the broader library literature. Health
Science Library Literature
General Library
Literature
Beth A. Salzwedel New
Director for the WSU Library and Information Science Program
Dr
Diane Walster has recently begun work as the Director of the LIS program at Wayne
State University. She has moved to WSU from the School of Education at the
University of Colorado at Denver. She received her library degree and her
doctorate from the Some
of her particular interests are in time management (Managing time: a how to do
it manual for librarians, 1993) and in information access in a number of
different settings. She is concerned about information technology in libraries
and elsewhere. One Dr
Walster plans to attend the November 18 MDMLG meeting. After that we will have a
further article to introduce some of her ideas and plans. Maureen
W. LeLacheur Library MarketingWho hasn’t heard of “Amazon.com”? Know why it remains the online bookstore of choice for readers? According to PC Magazine more than 70% of the readers gave the site top rating for customer satisfaction. 1 The readers rated three categories: 1) product selection, 2) ease of navigation and 3) customer support, making this site extremely easy to use and thus very popular. Why can’t information professionals learn from for-profit corporations? Special libraries develop their own culture and clientele according to Janet E. Powers; “marketing plans in special libraries integrate library goals with organizational goals and objectives”. 2 Special libraries provide special service to specialized clientele in their specific location or library. We need to market these special services and promote a more customer service oriented approach. Eugene Prime, a corporate library manager for Hewlett-Packard, state that librarians are fulfilling their mission at Hewlett-Packard by enhancing access to information and delivering tools through a virtual library project. She says, “I don’t know why libraries do no see it’s important that they have somebody who is totally dedicated to doing marketing. It doesn’t make sense investing in library services in library services unless you’re going to communicate them to people who can use them.” 3 We need to work more on providing services and integrated marketing planning, which our customers need, no on services that we want to provide. Planning and surveying also helps to evaluate customer information needs as we want to improve new information services new products and obtain new clients. We need to strive beyond any current organizational expectations, as corporations downsize and streamline all operations. As we develop new ways to communicate our services, we will move our libraries into a more prominent role leading us into the 21st century.
Laura Lewis DOCLINE UpdateNew DOCLINE
Deployment Schedule The original target date for the release of the new web-based DOCLINE system, which will incorporate DOCLINE borrorwing and lending functions, DOCUSER, and SERHOLD was December 1, 1999. NLM has decided this date is no longer realistic and be deploying the new system as follows: DOCUSER SERHOLD DOCLINE Alexia
Estabrook AnnouncementsMDMLG General Business Meeting The next General Business Meeting is Thursday, November 18, 1999 at St. John Detroit Riverview Hospital. Details about this and future meetings can be found at the Meetings page. Gina Hug is now supervising Document Delivery at Henry Ford Hospital Sladen Library. Congratulations Gina! Ann St. Clair has taken a job with the University of Montana in Butte, Montana as a reference library. She starts mid-November. Best wishes Ann. Understaffed librarians may find it easier to budget occasional "purchased service" costs than to hire additional staff. Carol Attar, former Library Director at Bon Secours Cottage Health Services, will use her 24 years of experience to assist you with MEDLINE searches when you are away - or your inbox is overflowing - from her home office to your library or direct to your patron, if you prefer. To discuss specifics, contact her at 313-881-0817. Alexia Estabrook |
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